Power Mac G4 Cube Uelef/Wikipediaĭuring Ive’s reign as Apple design guru, the company become known for its incredible prowess in that area. It’s about time Apple gave it a second shot - something that rumors allege the company is already planning. Apple silicon and a 12-inch MacBook are a match made in heaven (or at least a heaven dreamed up by Jony Ive and Tim Cook). It’s efficient, cool, and powerful - so much so that the Apple silicon MacBook Air doesn’t even need a fan, just like the 12-inch MacBook. Why was so much of the internal space taken up with batteries? Because Intel’s desktop chips chugged so much battery life, even in normal use.ĭevices like the MacBook Air M2 prove Apple has solved these issues. Why did Apple have to curse this device with a mobile processor? Because Intel’s desktop chips ran too hot to work in such a thin, fanless chassis. But the picture in 2023 is very different from what it was when Apple launched the 12-inch MacBook in 2015, and it all revolves around one thing: Apple silicon. Yes, I know the 12-inch MacBook was an underpowered, overpriced dud, an example of Apple’s designers getting a bit too carried away with their own fantasies. I know it probably doesn’t make sense to relaunch a larger iMac right now - and even less so an iMac Pro - but that doesn’t mean I don’t want it to happen. The 27-inch iMac would cost a fraction of that.Īpple probably has plenty of good reasons for not bringing back the 27-inch iMac: for instance, the internals are hard to repair and upgrading means having to buy an entirely new device. Sure, you could buy a Mac Studio and a 27-inch Studio Display, but that combination will set you back $3,598 before we even start talking about upgrades. Resurrecting the 27-inch iMac would let Apple fans enjoy the iMac’s superb Retina display and colorful industrial design on an even larger scale, and the good news is it might be happening. The iPhone 15’s USB-C port might come with a big catch

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